6 Ways to Keep Visitors Coming Back to Your Website


To maintain a successful business website, you have to keep your visitors coming back. Unless you offer them something to come back to, then chances are they will not. You will need content on your website that not only interests them, but also changes regularly.

1. Articles- Articles give your visitor something to read. Undoubtedly, sometime in the future, you customer will have a question, or want more information about the product or service that they received from your business. If the articles pertain to your business and the products and services that you offer, then they will be able to access the information.

You do not necessary have to write these articles yourself.

You can post information about your products directly from the package, or makers website.

There are several article directories online that provide good, quality content at no cost to you. It is as simple as visiting the directories, searching for articles that suit your business, and then copying them into your website. You are only required to provide a link back to the original authors website.

2. Contests- Who does not want to win something? By offering contests (especially if they change frequently) gives your visitors something to come back for. When the visitor signs up for the contest you may also want to include a link to your newsletter.

The key is to change the contest frequently, whether it be weekly, monthly, or semi-annually. Just remember, the more you change your contest the more times your visitors will come back to your site.

3. Coupons and Discounts- You may want to provide coupons or discounts for your previous clients to entice them to return to your website.

You can use the coupons a number of ways. A few ideas are:

- A buy one get one free.
- A specific percent discount (such as 10%)
- Free or discounted shipping

Discounts are easy to administer, provided you have a shopping cart. The typical way discounts are given is by code. A code word such as “springtime” allows customers with the code word to receive a discount.

Alternately, you may want to provide a printable coupon on your, and accept it at your physical location.


4. Forums- Forums provide something that everyone craves: conversation. If a forum is provided on your site, the visitor will have a reason to visit your website frequently, whether it be to ask a question when help is needed or to keep up on a conversation.

You can host your forum from your site, or choose to use a third party forum, whatever your prefer. Both have their pros and cons, it just comes down to what is best for your business.

5. Blog-- Believe It or not, people are interested in what you have to say! A blog will not only allow you to update your clients on your business and life, but it also gives you a great opportunity to add those much needed keywords to your website.

There are quite a few free applications available that make blogging easy.

6. Newsletter- A newsletter is one of the best ways to keep your visitors coming back time and time again.

You will want to include part of a unique article or tip in your newsletter, and then a link to the rest. This will force your viewers to visit your site to get the remainder of the story.

Once again you do not have to write all the content yourself. Using free article directories will cut the time it takes to put a newsletter together in half.

Other Small Business and Your Life Articles

Starting a Business 101
Investing Your Time to Make Money
How To Set Up Your Own Business to Attain Financial Freedom
Start a Business With Little or No Money- Part 1
Start a Business With Little or No Money- Part 2
Start a Business With Little or No Money- Part 3
Start a Business With Little or No Money- Part 4
Start a Business With Little or No Money- Part 5
Start a Business With Little or No Money- Part 6
Buying an Existing Business Or Start Your Own?
Buying a Business
Selling Your Business
Interviewing Future Employees
Business Employee Blunders
8 Ways to Manage Your Business Contacts
Accepting Credit Cards: Merchant Status For Your Business
Business Credit Cards and How They Benefit Your Business
Why Should I Separate My Personal Credit from My Business Credit?
Ways to Make Your Affiliate Website Successful
Top 7 Reasons To Have a Business Website
Your Business Website
6 Ways to Keep Visitors Coming Back to Your Website
Top 7 Business Website Mistakes
Making Money On Your Website
Using Myspace to Promote Your Business

Small Business and Your Emotions Videos









Site Index Page * Home Page * Privacy Policy * Conditions * Disclaimer * Contact

Disclosure: Advertisements are placed on this website to offset the cost of maintenance and to keep this site free for everyone to use. Owners of this website will receive compensation for products and services purchased through featured advertisements.
All claims of actual user results should be considered as a-typical.


© 2011 Copyrighted by OkiDoki - All Rights Worldwide Reserved!
Site and articles redirected and transformed by Hans Peter M. Mul